Role Title: Senior Art Director

Overview: The Senior Art Director at Espacio is a key creative leader responsible for crafting innovative, award-winning work that resonates with Hispanic audiences in the US. This role is ideal for a bilingual, disciplined, inventive, and highly entrepreneurial design-thinker who thrives in a fast-paced environment and is passionate about integrating strategy with creative execution. As a Senior Art Director, you will collaborate with a diverse team of designers, writers, developers, and marketers to produce comprehensive marketing programs and assets across all media and contribute to Espacio’s aggressive growth plan.

Key Responsibilities:

• Creative Concepting and Design:
  • Lead the development and design of creative solutions across all media, with a strong focus on digital marketing and omni-channel campaigns.
  • Oversee / execute creative projects, ensuring they align with client objectives and maintain high standards of quality and innovation.
  • Collaborate closely with copywriters, brand strategists, developers, and other creatives to ensure cohesive and effective communication strategies.
  • Direct photo and video shoots, ensuring all visual assets are on-brand and meet the campaign’s creative vision.
  • Stay informed on the latest design trends, technologies, best practices, and cultural insights to keep work fresh and relevant.
• Client and Internal Presentations:
  • Present creative concepts and the rationale behind them to clients, effectively communicating how the work will engage Hispanic audiences and meet their strategic goals.
  • Manage client expectations and revisions, ensuring a smooth and productive creative process.
  • Conduct internal presentations to ensure all team members are aligned on the project’s vision and execution strategy.
• Content Creation and Campaign Management:
  • Manage the creation and production of content across various platforms, ensuring consistency and cultural sensitivity in all outputs.
  • Develop and oversee large-scale, omni-channel campaigns, from initial concept through to final delivery.
  • Ensure all content is delivered on time and within budget, meeting the client’s strategic objectives and maintaining the highest creative standards.
• Espacio’s Marketing and Brand Management
  • Contribute and collaborate with our internal team on all things related to expanding our own brand and generating new business for the agency

Objectives:

• Deliver innovative and culturally relevant creative work that engages Hispanic audiences in the US.
• Maintain a high standard of quality across all projects, ensuring they meet client expectations and industry benchmarks.
• Achieve a client satisfaction rate of 90% or higher, based on post-project feedback.
• Foster a collaborative and inclusive team environment that promotes creative excellence and innovation.
• Be a proactive contributor to Espacio’s growth and evolution.

Qualifications:

• Experience: 5-8 years of experience in a design studio or agency environment, with a strong portfolio showcasing digital marketing work and omni-channel campaigns.
• Skills:
  • Expertise in Adobe Creative Cloud and Google Apps.
  • Bilingual proficiency in English and Spanish, with excellent communication skills in both languages.
  • Strong conceptual abilities with a passion for integrating design and strategy.
  • Experience in art directing photo and video shoots.
  • Knowledge of digital media, marketing, motion graphics, and animation.
  • Ability to work effectively in a fast-paced, high-traffic environment.
• Education: Bachelor’s degree in Design or a related field is preferred, but not required.